The Kissing Hand By Ruth E. Harper And Nancy M. Leak Essay

For many children, books are simply a fun way to end a day and to spend some time bonding with their caretaker. However, books have the capability to do much more than putting a child to sleep. Children’s stories often incorporate morals into their tales, some which provide a general understanding of societal norms, and some with explicit lessons that one can take away from the book. The book studied for this assignment falls under the latter category. The Kissing Hand was written by Audrey Penn, and illustrated by Ruth E. Harper and Nancy M. Leak. It was first released in 1993 by Child Family Press, which is an imprint of the Child Welfare League of America. It is currently priced at $16.80 for a paperback copy on Amazon, or $18.62 for a hardcover copy. The story begins with Chester Raccoon, a young raccoon, crying and expressing to his mother his reluctance to start school. â€Å"I want to stay home with you. I want to play with my friends. And play with my toys. And read my books. And swing on my swing† (Penn et al., 1993, p1). Chester’s mother, Mrs. Raccoon, the wise raccoon with experience and knowledge, tells her son that he will soon love school, but she understands his fear. To resolve this, she reveals a ‘secret’ which her mother showed to her, called the Kissing Hand. She then takes Chester’s hand, and kissing it firmly in the centre of the palm, which the young raccoon feels radiate through his body with a â€Å"special warmth† (9). Mrs. Raccoon tells her son thatShow MoreRelatedDeveloping Management Skills404131 Words   |  1617 PagesManagement—-Study and teaching. 2. Management—Problems, exercises, etc. Kim S. II. Title. HD30.4.W46 2011 658.40071 173—dc22 I. Cameron, 2009040522 10 9 8 7 6 5 4 3 2 ISBN 10: 0-13-612100-4 ISBN 13: 978-0-13-612100-8 B R I E F TA B L E O F C O N T E N T S Preface xvii Introduction 1 PART I 1 2 3 PERSONAL SKILLS 44 Developing Self-Awareness 45 Managing Personal Stress 105 Solving Problems Analytically and Creatively 167 PART II 4 5 6 7 INTERPERSONAL SKILLS 232

My Day Of My Volunteering Program At The University Of...

I reluctantly took a step back as I stared at the commodious bleach white building towering above me. I have not been here for years and I instantly feel my stomach erupt in butterflies. Today was the first day of my volunteering program at the University of Florida. I stand outside in the clammy incalescence Florida weather dredging to go inside the enormous superstructure that reads HOSPITAL in big red letters. My first impulse is to turn around and whisk back home, but all I can hear is my mother’s stern voice saying â€Å"You need to this, this opportunity will look amazing on your college application.† I wiped my sweating hands on my dark blue jeans and with all my pugnacity I walked through the scratching automatic doors. My†¦show more content†¦As the elevator doors open I immediately see colorful walls and the greenest carpet I have ever seen. The nurse looked at me and smiled â€Å"This is the pediatric floor, just keep following me.† I contin ued following the nurse down the hall and as I looked up I saw tiles on the ceiling with different drawings on each one and different names. We reached two double doors that was opened by a gray button the nurse pushed. As the double doors open children were revealed, they were no older than ten years old and looked sick. It did not take me very long to notice tubes covering their small bodies and as I looked up I saw each of the hairless heads. I gasped as I realized they were cancer children and notice the yellowish colored chemotherapy drip through their ivs to their fragile bodies. Immediately I think back to when I was seven years old in the hospital everyday visiting my grandfather. Walking through those hospital doors seeing my grandpa’s hairless head and the pain he went through. I intensely remembered the grief my family went through when he got cancer and as I look at these children I would not want them to go through what my grandfather went through. I assume the nurse saw my facial expression and she said â€Å"I guess you didn’t know you were going to working with cancer kids?† I slowly shook my head but the nurse just grinned â€Å"Don’t be too alarmed then may look sick and fragile, but that doesn’t slow them down. I have come to learn that

Advantages of Implementing ERP System-Free-Samples for Students

Question: Discuss about the Advantages of Implementing ERP System in Organization. Answer: Advantages of Implementing ERP System in Organization Enterprise Resource Planning (ERP) is a tool that helps business in coordinating several activities (Monk Wagner, 2012). This tool provides the opportunity for integrating business procedures while improving several areas like human resources, accounting and operations. ERP also helps in increasing the production levels and controlling the costs more efficiently thereby enabling the enterprise to operate more efficiently. However, the advantages of implementing an ERP system are as follows: Helps in Streamlining Business Processes Modern ERP solutions in organizations help in bringing data together and improve the bottlenecks of the business processes. The ERP systems not only capture the complexity of modern day organizations but also ensure easy understanding of the problems (Leon, 2014). The centralized data system helps the company in identifying whether the problem lies with the sales team, resource allocation or supply chain management. The ERP solution for Batelco is a cloud productivity solution that works as a live diary keeping a note of every aspect of the business so that the company can use it for improving the processes ("About Us", 2017). The solution also enhances business efficiency through business process automation. For instance, with the help of ERP, Batelco is able to weed out repetitive tasks in the product cycle and thereby automate it. Strongly Couples Departments within Organization Implementation of ERP solutions can help in overcoming any kind of departmental blind spots (Simon Noblet, 2012). Insight into other departments is necessary otherwise; resources wasted in duplicating efforts for solving the same problem. The presence of ERP therefore helps Batelco in sharing information, generate individual reports and customize data. Thus, with the help of ERP, Batelco can promote cooperate and share resources and knowledge. The Cloud productivity solution also helps Batelco in managing work collaboration within the remote locations in real time (Batelcogroup.com, 2017). In addition to this, ERP solution also helps the company in resource sharing and interdepartmental communication. Ensures Better Tracking of Inventory Implementation of ERP solutions helps the organization in keeping a track of its products or services (Monk Wagner, 2012).With the help of the ERP, an organization is able to see the product movement in pipeline thus ensuring better management of finance. Thus, with the help of the ERP tools Batelco able to better manage raw material and track inventory, order and revenue. This solution also helps Batelco in keeping a real time track of the inventory. ERP solution also helps Batelco in better management of finance through increasing efficiency. Integrating with E-marketing Facilities: The integration of the ERP with the e-marketing facilities helps in closing the gap between the efforts of email marketing, sales and product data (Boone Kurtz, 2013). This helps in bringing the marketing activities in line with operational activities and sales. The integration also helps in delivering content that is valuable and appreciable to the customers. This will also help in understanding the customers and make carefully targeted offers. The ERP integration with the e marketing helps the company helps in enhancing the self-service functionality and in reducing the inventory cost through updated information on sales. There is also increase in internal productivity and reduced involvement of humans that prevents data errors. Thus, Batelco is able to better control it business and increase customer satisfaction. Ensures Efficient Customer Service The implementation of ERP system ensures better communication channel in an organization. The system helps in improving both the back end and front-end relationships through creation of an efficient delivery and shipping system. The system also helps in prioritizing customers Batelco aims at enriching the life of its valued customers ("Batelco Cares to Enhance Customer Experience with Smart and Innovative Lifestyle Solutions Personal", 2017). The implementation of the Cloud productivity solution helps the company to put forward smart innovative solutions that helps in enriching and improving the quality of their lives. References: Batelco.com (2017).. Batelco Cares to Enhance Customer Experience with Smart and Innovative Lifestyle Solutions Personal. Retrieved 14 December 2017, from https://batelco.com/news-media/batelco-cares-to-enhance-customer-experience-with-smart-and-innovative-lifestyle-solutions/ Batelcogroup.com (2017). About Us.. Retrieved 14 December 2017, from https://www.batelcogroup.com/en/about-us.aspx Boone, L. E., Kurtz, D. L. (2013). Contemporary marketing. Cengage learning. Jeng, D. J. F., Dunk, N. (2013). Knowledge management enablers and knowledge creation in ERP system success. International Journal of Electronic Business Management, 11(1), 49. Leon, A. (2014). Enterprise resource planning. McGraw-Hill Education. Monk, E., Wagner, B. (2012). Concepts in enterprise resource planning. Cengage Learning. Simon, E., Noblet, J. P. (2012). Integrating ERP into the organization: organizational changes and side-effects. International Business Research, 5(2), 51.

Is Shylock a villain or victim in Shakespeares The Merchant of Venice Essay Example For Students

Is Shylock a villain or victim in Shakespeares The Merchant of Venice Essay The overall climax of this play is brilliantly displayed because the realism of the discrimination and prejudice towards Jews helps us to develop a sympathetic feeling for them. Shakespeare has included the historical and incorporated the biblical references in the speeches of this play. Examples such as the story of Jacob and his sheep from the Book of Genesis Chapter 30 quoted by Shylock to justify his way of doing business. Typically, all of the Jews in Europe experienced a lot of discrimination from Christians during the Middle Ages because of their different appearances, lifestyles, laws and their religion. Shakespeare wrote this play for the Christian audience during the Elizabethan times. They were very prejudiced towards religions that were not pure Christian and would have hated the Jews because they had supposedly murdered Jesus Christ. Additionally, in reference to the mythological story of the Wondering Jew who was condemned to an everlasting life of misery, had developed an evil character who was believed to kidnap and murder Christian children. This is a personification of exile and Christian condemnation of the Jewish people. Because of this Christians would also have a sense of xenophobia because they feared that Jews would take their land and their wealth from them. During the sixteenth century, the victimised Jews would be forced to live in dreaded isolated areas called ghettos by anti-Semitic leaders such as Martin Luther who was possessed by the devil said the Vatican chiefs exorcist. The ghettos were often densely populated and many Jews died of hunger and disease because of poverty and social restrictions. Throughout history, many rulers, empires and nations have oppressed their Jewish populations or have attempted to eradicate them entirely such as the Holocaust during World War II when Hitler forced the Jews into concentration camps and executed them one by one. Ultimately, the contents of this play are comedy, love and betrayal, meaning that it fulfils the audience at the time by condemning and/or serving justice to the evil characters (Shylock is the villain in this case) and the good characters are successful (which in this case is Antonio) and the audiences reaction to Shylock would be stereotypical and would have classified him as just another Jew. Shylock is first introduced in the third scene of act one. His appearance was hardly noticeable and his entrance was slightly delayed. As a result of this there was great anticipation leading up to his eventual appearance. His first confrontation was with Bassanio who arranges an agreement in which he can borrow some money from Shylock. Shylocks attitude towards Bassanio is sincere but cautious. He says he will do business with him and negotiate with him but he will not eat with him. He declines the invitation due to the fact that he hates Christians and he cannot eat pork because of his religion. Bassanio: If it please you to dine with us Shylock: I will buy with you, sell with you, talk with you, walk with you, and so following; but I will not eat with you, drink with you, nor pray with you Here, Shylock explains that he cannot participate in any activities with a Christian that concerns breaking his religions boundaries. Shylock is later confronted by Antonio who he has had past dealings of discrimination and business with before, as a result their emotions are sharply concealed with one another. In the play, Shylock speaks to the audience aside and insults Antonio. Shylock : How like a fawning publican he looks! I hate him for he is a Christian; Here, Shylock angrily expresses his hatred for Antonio and the religion of Christianity. Antonio is in fact annoyed because all he wants is to borrow the money and have nothing to do with Shylocks disturbed emotions (which have been supposedly put aside, although Shylock does not see it this way). Typically, up to the point where he says he hates him because he is a Jew it is imaginable that you can see the Elizabethan audiences mocking, booing and perhaps throwing things at him because of the austerity of their religion against others. Shylock later begins to provoke Antonio for his personal differences between them into charging interest in the loan. But Antonio mentions that friends should not take advantage of each other by charging interest. They finally agree to the bond but Shylock will allow it only under one condition. Shylock: If you repay me not on such a day, In such a place, such sum or sums as are Expressed in the condition, let the forfeit Be nominated for an equal pound Of your fair flesh, to be cut off and taken In what part of your body pleaseth me. Antonio: Content, in faith! Ill seal to such a bond, And say there is much kindness in the Jew. Here, Shylock offers a fair trade if his money was not returned to him in the time he wished then for an action sanctioned by a lawyer he can be allowed to cut off any part of Antonios body (presumably the heart!). Antonio agrees and promises to return the money in good time. The typical Elizabethan audiences reaction towards this would have been to object and they would mentally view him as the devil himself for taking a part of a Christians body. 20th Century Drama - An Inspector Calls EssayFailing to pay Shylock back, Antonio is arrested and sent to court in which to decide his fate with Shylock holding the blade. The trial scene at the end is quite possibly the most powerful scene in the play because it displays the betrayal of law that grants Shylock the right to cast revenge and the superiority between Christianity and Judaism. Antonio is greeted by the Duke of Venice who shows pity for him and discriminates against Shylock by saying that he can neither express pity nor mercy. The Duke addresses them both and the reasons for the forfeit of the bond are explained by Shylock when his only intentions are to make Antonio pay for he hates him is good a reason as any other therefore the Duke proceeds and introduces the lawyers clerk who is Nerissa in disguise and Portia who is disguised as Doctor Balthazar. During the first half of the session, the law was on Shylocks side as he also appears triumphant and remorseless. Shylock only explains that he wants to own Antonio by taking a part of his flesh and that his revenge is served. Bassanio who arrives within the hour, immediately offers Shylock six thousand ducats, twice the amount of the original finance but Shylock declines the offer and only says that he would not give in to money only to dish his revenge out on Antonio. Strictly speaking, Venetian society is made an accomplice to Shylocks devilish intentions, and since this support does not pardon him, it can have the inevitable result of bringing everyone else down to his level and he only wants his needs to be regarded with respect like everyone elses. As the proceedings went on, Portia reveals her courtroom speech about the quality of mercy: Portia: The quality of mercy is not straind, It droppeth as the gentle rain from heaven Upon the place beneath: it is twice blest; Here, Portia says that Shylock shall have all justice and gives him the right to choose whether or not he wants or does not want to proceed with the punishment. Further on, Portia introduces images of royal power to indicate that the power of God goes above all and those who have mercy are like God himself. continued : Tis mightiest in the mightiest: it becomes The throned monarch better than his crown; His sceptre shows the force of temporal power, The attribute to awe and majesty, But Shylock on the other hand is simply determined to exact his revenge upon Antonio without any offerings that may cause him to stop this. The ideas of mercy displayed here are interesting because what Portia has mentioned here is a relativist view about mercy; Christians should turn the other cheek (from the New Testament) instead of doing the same to the adversary but Shylock has an absolutist view of justice which is clearly an eye for an eye that is derived from the Old Testament. During the moment in which Shylock draws the blade, Portia startles Shylock by stating another rule and does not permit Shylock to withdraw from the agreement. She says that a penalty is included if blood is spilt. In a way, she has twisted the law with superior reasoning; additionally she reads the letter of law and states that he must be executed if he took more or less than a pound of flesh. Shylock painfully admits that he cannot carry it out and is crushed by the legal punishment unless the Duke showed mercy and the fact that he had lost his money to his daughters Christian husband, Lorenzo. On top of that, Antonio is released and inflicts an overly harsh punishment forcing Shylock to convert to Christianity. Ultimately, he holds his faith and his life is spared but he would rather be dead because his money is distributed among his enemies and his revenge is wasted therefore he has not much to live for. This creates a very sympathetic emotion from the audience towards Shylock despite his lust for revenge. To conclude, I believe that Shylock is a victim because despite the fact that he treats his daughter callously he is constantly bogged down with disrespect from the outside world which demoralises him. Although he lets his lust of vengeance overwhelm the other aspects of his life, he still possesses some heart towards others that are kind to him. That in particular encourages me to feel sympathetic towards Shylock because he may never receive a fair hearing about him since everywhere he goes he is continuously ridiculed and spat on by Christians. To some extent, I believe that Shakespeare had intended to portray him as a victim also since the character was meant to undertake the Christian law and society of the Elizabethan age and confront some certain prejudice and intolerance. Furthermore, Shakespeare had also included a vast element of a wicked character in Shylock, representing the immorality of Jews therefore making the play in favour of the Christian audience.

Mashall Mathers LP 2 by Eminem free essay sample

EMINEM He’s back! With his new album The Marshall Mathers LP 2, Eminem has returned and has already sold 792,000 copies! Eminem claims his new album is not a sequel but a re-visitation to his previous album The Marshall Mathers LP. The album includes the songs â€Å"Bezerk† â€Å"Rap God† and â€Å"The Monster† featuring Rihanna. â€Å"The Monster† is one of the more popular songs, considering it is played on the radio at least ten times a day. The Marshall Mathers LP 2 is an upbeat album full of cockiness, witty remarks, and brutal honesty. In â€Å"The Monster† featuring Rihanna, he raps â€Å"Wanted to receive attention for my music, wanted to be left alone in public, excuse me.† Eminem vocalizes about his bittersweet relationship with his fame. In one of his previous albums Encore, he includes a song that is dedicated to his daughter Haley, in which he apologizes for his new-found fame and the consequences that followed it. We will write a custom essay sample on Mashall Mathers LP 2 by Eminem or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Eminem seems to regret his fame, because of the miles that were put between him and his daughter. The monster Eminem seems to be referring to in his new hit is the fame he has received over the years. Later, the bittersweet relationship with his fame is completely thrown out the window when he produced â€Å"Rap God† and â€Å"Bezerk.† In â€Å"Rap God† he raps â€Å"I’m devastating, more than ever demonstrating how to give a m**********n’ audience a feeling like its levitating.† The entirety of the song is spent gloating on how he is a Rap God and all the other rappers need to bow down. The song was produced in complete cockiness. It gives a confident boost to the listener, which in return makes it one of the best songs on the album. The song â€Å"Bezerk† is full of witty remarks and a whole bunch of back in the day hip-hop and rock mixed in within the melody. One of the older pieces of music within the track is The Beasties boy’s song â€Å"Fight for your right to party,† which came out in 1986. The older music that is intertwined within it really makes the song stick out of the album. â€Å"Bezerk† is a song full of energy, the occasional F bomb and a shout-out to Lamar Odom. Eminem even goes all out and puts Khloe Kardashian on blast! Overall, his album is worth the purchase on ITunes. His song â€Å"Monster† will have the audience singing the chorus along with Rihanna, while â€Å"Rap God† provides a boost of confidence as well as witty remarks. As for â€Å"Bezerk† it will have the listener on their toes, waiting for the next lyric to come and finding themselves enjoying the old school Hip-Hop intertwined in it. As Eminem would say â€Å"Let yourself goâ⠂¬  and buy The Marshall Mathers LP 2.

Free Essays on New Englanders

The Nicer New Englanders The New England and Chesapeake regions were different because of religious, social, and ethical reasons. The standards of living for both parties were very different and their beliefs were very different also. The towns were different and composed of many different types of people. The regions differed in religious beliefs from being a part of government to not really concerning themselves in religion. The New England region was very religious opposed from the unreligious Chesapeake region. Document A shows that the people on board the Arbella prayed and turned to God to help them in the new land. The New Englanders felt looked up upon and that God would show them the right way and everyone would follow the belief with them. Document D shows that the people wanted to set up a faithful minister to lead the town of Springfield, Massachusetts in the way of God. Document H shows that Bacon was animated with Governor Berkeley because he was stealing money from the people. Governor Berkeley could not be a strict religious follower if he stole money and lied about it. The New England region socially was different from the Chesapeake region because of the diversity of the types of people that make up each region. Document C shows that many of the New Englanders were young males. There were only few women making the males more aggressive and wanting to fight more. The lack of females also shows that the region was not trying to settle the area but to find gold and return to England. Document F shows that a murder occurred when an insignificant argument broke out about a ships course leading to the death of Captain Kendall. It also shows that the New Englanders did not plain the trip very well and their main goal was to search for gold in America. The people decided to search instead of plant crops, hunt, and prepare for the harsh winter ahead of them. Document B shows that the Chesapeake regi... Free Essays on New Englanders Free Essays on New Englanders The Nicer New Englanders The New England and Chesapeake regions were different because of religious, social, and ethical reasons. The standards of living for both parties were very different and their beliefs were very different also. The towns were different and composed of many different types of people. The regions differed in religious beliefs from being a part of government to not really concerning themselves in religion. The New England region was very religious opposed from the unreligious Chesapeake region. Document A shows that the people on board the Arbella prayed and turned to God to help them in the new land. The New Englanders felt looked up upon and that God would show them the right way and everyone would follow the belief with them. Document D shows that the people wanted to set up a faithful minister to lead the town of Springfield, Massachusetts in the way of God. Document H shows that Bacon was animated with Governor Berkeley because he was stealing money from the people. Governor Berkeley could not be a strict religious follower if he stole money and lied about it. The New England region socially was different from the Chesapeake region because of the diversity of the types of people that make up each region. Document C shows that many of the New Englanders were young males. There were only few women making the males more aggressive and wanting to fight more. The lack of females also shows that the region was not trying to settle the area but to find gold and return to England. Document F shows that a murder occurred when an insignificant argument broke out about a ships course leading to the death of Captain Kendall. It also shows that the New Englanders did not plain the trip very well and their main goal was to search for gold in America. The people decided to search instead of plant crops, hunt, and prepare for the harsh winter ahead of them. Document B shows that the Chesapeake regi...

Prezi vs. Powerpoint Essay Example | Topics and Well Written Essays - 750 words

Prezi vs. Powerpoint - Essay Example On the other hand, Microsoft PowerPoint is software that assists individuals organize and share ideas on the web. Prezi and PowerPoint have differences and similarities which have stirred up concerns over which one of the two is the most appropriate. Strengths and Weaknesses of Prezi and PowerPoint According to Wicks (2012), Prezi is a web-based presentation instrument that assists an individual to classify, present and share ideas while PowerPoint is a computer-based presentation instrument. For this reason, PowerPoint has a multiple printing options, as opposed to Prezi. Wicks (2012) and Bird (2012) denote that PowerPoint allows for linear navigation while Prezi does not. In this case, the linear nature refers to involving one dimension. For this reason, PowerPoint allows for one dimension navigation while Prezi allows for much dimension navigation. Bird (2012) denotes that there are different ways in which Prezi’s non linearity can be exploited. The non linearity of Prezi i s shown by the fact that it can be tailored to suit different audiences. Arguably, an individual can set different paths through a big bank of resources for different presentations in regard to the audiences or the time permitted. By this fact, an individual can take a recommendation from audiences and make changes to the Prezi to suit their needs. Notably, both Wicks (2012) and Bird (2012) assert that Prezi allows an individual to plan the relevant and realistic information to their audience and lay down a path through the presentation. Needless to say, Wicks (2012) denotes that learners and users can use Prezi to generate a mind-map around their selected subjects. In essence, it is uncomplicated for them to select pertinent segments to sketch a spoken speech. According to Bird (2012), it is difficult for an individual to plan presentation on PowerPoint and only writes up an essay on each slide. In this regard, Prezi is simpler in terms of planning since an individual can get every thing down on the page and then select which parts are suitable for presentation. After a presentation, the resources used can be reused again in the future unlike in PowerPoint. According to Bird (2012), Prezi emphasizes on its graphics while PowerPoint emphasizes on its texts. Prezi has a whopping visual influence when an individual first uses it. This impresses the user and makes them yearn to try and use it. However, this may not last for long and will soon fade. Notably, a Prezi presentation may not be remarkably different, however, to a PowerPoint one. Though Prezi has excellent visuals, this may not well pass the intended message. People should remember the messages and not the images and pictures used. Visuals are merely hooks which are used to hang the intended messages. Debatably, when the hook gets more attention than the message the message will not be well presented to the audience. Arguably, visuals should be comprehensible and clear and should assist the audience unde rstand the message communicated by the speaker. Attractive visuals will attract the attention of the audience, and this will lead to failure to understand the message passed by the speaker. Prezi has eye catching visuals which attract all the attention, and not unless the presenter intends to

We live in a world of new diasporas Critically assess this comment in Essay

We live in a world of new diasporas Critically assess this comment in relation to forced migrants - Essay Example However, instances of Diasporas never seem to end. In various parts of the world we often come to experience instances of forced migrants who are forcefully evicted from their home countries and expelled to new countries without regard to their rights to reside in whichever destination they prefer. For instance, the forceful migration of the Cyprians to many parts of the world due to invasion from the Turkish militia is unrealistically injurious to the rights of Cyprians. It indicates that the world is indeed a world of new Diasporas. This paper attempts to describe the situation of Diasporas and explain whether the world is a world of new Diasporas or not. Using the case of forced migrants in the Cypriot Diaspora, this paper will examine the circumstances surrounding Cypriot Diaspora and establish whether the Diaspora is an indication of the world being ailed with new diasporas on not. In order to bring the situation into a clear perspective, this paper will first explain what Diaspora actually means, when it started, whether it is still occurring and whether there is still some emergence of new Diasporas. The paper will then examine Cypriot Diaspora in depth so as to determine the situation of new Diasporas in relation to forced migrants. This examination if the Cypriot Diaspora will help the writer to support the argument in way that the reader will be able to understand. When people talk about Diasporas, what comes into one’s mind is the contact of different countries in terms of borders, travels and Diaspora. As explained earlier, Diaspora refers to dispersion of people out of their home countries to new destinations across the world. However, it is not clear whether the Diasporas experienced in the past during the colonial period are the same as the Diasporas of today. Studies indicate that there are new Diasporas that seem to relate to the colonial Diasporas. It is unfortunate that the

Mistakes in Business Start-Up Research Proposal

Mistakes in Business Start-Up - Research Proposal Example   In my case, I shunned the idea of daily record keeping, and at times I found myself having put no record of a day’s job. According to Pinson & Jinnet (2006), record keeping can be described as the backbone of the operation of any kind of business, no matter how minute the profits may seem. At one moment in my business, I found myself keeping substandard records that at times were recorded at the back of several exercise books in my office. In the long run, I could barely make out what records were of what date and which attendant did what. During the Christmas season when the sales were too high, it became exceedingly overwhelming for me to deal with the numerous clients getting into the store for new bicycles or even spare parts. It is almost obvious to indicate that my store incurred huge losses which took place as a result of double sales, and improper calculations whilst making sales. Pinson & Jinnet (2006) indicate that with proper record keeping, the entrepreneurs are able to develop a sense of accomplishment in their work, unlike entrepreneurs who do not keep records. With the feeling of having let things run on their own, has been recorded to be suicidal for businesses. In the case of businesses selling products of high demand like in the case of my business during the Christmas period, with many caregivers in need of presents for the festivity, I held the opinion that I did not manage the business right from the onset.

A strategic analysis of Estee Lauder

A strategic analysis of Estee Lauder In the world of business today, where competition is one of the major challenges that every organisation is facing, the need for strategic planning and analysis arises. These are essential for the survival of an organisation as well as determining the direction in which an enterprise is going in relation to its environment in order to achieve a competitive advantage by formulating a competitive strategy. It is important that an organisation grabs every opportunity that is coming along its way, and responds to any risks and limitations presented by the external environment. In order for an organisation to make and take correct decisions, it requires an understanding and knowledge about the impact the environment can have on the organisation. This is strategic management. It is therefore important not only to look at what is best for the organisation, but also to take the needs of shareholders into consideration. For effective strategic management, it is important to have a strategic analysis. The reason for an analysis is because; the issues that are being analysed are often quite complex even if there may be enough information available Fleisher. C Bensoussan .B (2002). This study is organised as follows; Chapter two defines important terms which will help in the further understanding of this study. Chapter three introduces the company Estee Lauder. Chapter four evaluates the strategic analysis of Estee Lauder by looking at techniques, models and processes, and chapter five concludes. Chapter 2 Strategic Analysis This is where a strategy is formulated by carrying out a research on the organisation and the business environment in which the organisation operates (BNET Business Dictionary.) However, Professor Les Worrall defined it as,à ¢Ã¢â€š ¬Ã‚ ¦a theoretically informed understanding of the environment in which an organisation is operating, together with an understanding of the organisations interaction with its environment in order to improve organisational efficiency and effectiveness by increasing the organisations capacity to deploy and redeploy its resources intelligently. 2.1 Strategic model Managers must take in to account three major factors when strategic decisions are made; The shareholders expectations and objectives it is important that organisations are clear about their long-term objectives. However, due to factors that an organisation does not have any control over may influence the organisation to change its objectives, thus conflicting with the shareholders. Therefore, management must know how to reconcile the shareholders expectations while setting the objectives of the organisation. Available resources for an organisation to achieve its objective Depending on the strengths and weaknesses of organisations resources, the firm can pursue its strategies. However, these may change with the prevailing environment. Total environment within which the organisation operates Forecasting what the future may bring is a difficulty that managers face, because the environment is uncertain. This factor also has an influence on what strategy can be pursued. Taking each of the above three factors into consideration is known as strategic analysis. 2.2 Aim of strategic analysis It understands an organisations strategic position. Strategic analysis forms a view of the key influences on the present and future well-being of the organisation and what opportunities are afforded by the environment and the competencies of the organisation Baily. P, Farmer. D, Jessop. D, Jones. D (2005). 2.3 Importance of strategic analysis. Strategic analysis is important in providing an organisation with meaningful insights and with a clear framework so as to prepare itself for change. Its importance lies in evaluating patterns and trends for the organisation. It is also important in the identification and assessment of the opportunities available to the organisation Fleisher. C Bensoussan .B (2002). It also helps the organisation understand its strategic position by providing information such as; what is happening in the business environment and industry, and what competencies should be developed so as to stay competitive. It gives the description of strategic goals and the firms business strategy. Strategic analysis also leads to goals that are clear and relevant, helps in the taking of decisions with better quality, and provides a secure future by preparing the organisation with what may happen in the future. Strategic management This is a process of making and implementing strategic decisions. The organisation must also analyse the competencies already present in the organisation. These competencies help in formulating strategies. The process should consist of the following elements; The analysis of a strategy- Understanding the changes going on in the environment in which the organisation exits, and how these affect the organisation, its activities, its strength of resources and the expectation of stake holders, also analysing competitor strategies through assumptions, focusing on weaknesses and threats. The choice of strategy- This is concerned with all the possible causes of action which may be taken. Eliminating out many other strategies chosen, and putting in order of importance. An evaluation of each of the causes identified- The selection of those which the organisation must attempt to follow, and therefore discuss at length the strategies short-listed. Implementation of selected planned strategy- This is turned into an effective caused action. Discuss on implementing, but not actual implementation. 2.4 Importance of strategic management It is a planned process that needs to be followed Its considers the future and anticipates what it could bring It increases organisational growth as it brings in opportunities It also looks at the threats the external environment may poses and works on how to get rid or manage these Helps companies remain stable by foreseeing what the future may bring. Chapter 3 3.1 An Organization is a consciously coordinated social entity, with a relatively identifiable boundary, that functions on a relatively conscious basis to achieve a common goal or set of goals. Richard, (2002) Estee Lauder was founded in 1946. It is a globally recognised company, whose headquarter is in New York, but is in over 140 countries. It manufactures and markets hair care products, fragrances, skin care and makeup. The company has 29 brands, some of which are; Estee Lauder, Clinique, M.A.C, Aramis, Bobbi Brown, Darphin and many more. Estee Lauder is technologically advanced and has a reputation for innovation, superior quality and sophistication. 3.2 Estee Lauders Strategy Koontz and ODonnell describes strategy as a decision about how to use available resources to secure a major objective in the face of possible obstructionsà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦.such as competitors, public opinion, legal status, taboos and similar forces. Their strategy is to build a diversified business base, which they believe will strongly boost up their growth globally. Their focus is to remain a distinguished leader in the global prestige cosmetics. Their three essential growth strategies are: Their geographic presence should be expanded and strengthened Their product categories should also be strengthened Their channels of distribution should also be strengthened and diversifiable. 3.3 Vision Mission A companys mission and vision is for its employees and customers. The Mission defines and reflects the company, its core purposes, its values and principles. The vision however, provides an image of the future. The Vision Statement of Estee Lauder: Bringing the best to everyone we touch. By The best, we mean the best products, the best people and the best ideas. These three pillars have been the hallmarks of our Company since it was founded by Mrs. Estee Lauder in 1946. They remain the foundation upon which we continue to build our success today. 3.4 Objectives They are energetic, innovative and first for customers Power endeavour to do our very best and enhance the companys leadership throughout the world Building strong global brands through innovative delivery of products and increase revenues Look after our people so they can look after our customers Understand customers better than anyone and Use our strengths to deliver unbeatable value to our customers Business relationships Through distribution channels, reaching the customers globally Trust and respect each other 3.5 Scope According to Mintzberg and Quinn there are five definitions of strategy: Strategy as a plan Strategy as a pattern Strategy as a position Strategy as a perspective Strategy as a ploy Estee Lauder adopted: Plan Estee Lauder has good planning and they strongly believe all their success is all because of its planning. Perspective Estee Lauders perspective was to increase its company growth globally by 2008. This was achieved mainly because of the international business, mainly from emerging markets such as China and India. Chapter 4 4 Estee Lauders External environment analysis 4.1 PESTEL Analysis for Estee Lauder: PESTEL analysis  is the external analysis of the different macro-environmental factors that a business must consider. Kotler (1998)The PEST analysis is a useful tool for understanding the position, potential and direction for a business as well as the market growth or decline. The radical and ongoing changes occurring in society create an uncertain environment and have an impact on the function of the whole organization Tsiakkiros, (2002). Hence the analysis of the macro-environment is very important to identify factors which could affect various variables and arrangements within the organisation. Macro-environmental analysis assist Estee Lauder management to increase its attentiveness of appropriate environmental changes thus improve strategic planning by enriching its industrial and market analysis. The PESTEL analysis in addition to Porters Five Force model and SWOT can be applied by an organization to review its strategic direction. These have been discussed below. Political factors The political environment within which an organisation exists has far reaching consequences. The political environment most obviously operates at National level, but may also be significant at local and international levels. Estee Lauder gives direction to countries through the way they exert control over the economy. Estee Lauder should not only be cognisant with the politics of a country, but also with the media, industry and labour leaders. The following political factors can affect the business environment: Level of government involvement in business Stability Liberalisation Taxation Co-operation and integration, e.g. EU Economical factors This is concerned with the nature and direction of the economy in which a firm operates. Estee Lauder looks at the interplay of market forces that dictate the state of the economy and implications on both commercial and non-commercial organisations. Prices vary from brand to brand and product to product, but these are usually in the higher ranges of an industry. The factors include: Exchange rates Interest rates Spending power Inflation and employment Socio, Cultural Factors The socio cultural influences on businesses vary internationally. These affect a societys basic values, perceptions, preferences and behaviours. It is vital that such factors are considered if an organization wants to achieve its proposed objectives. Factors include: The dominance of the religion Education and belief The impact of language upon the diffusion of products onto markets When do customers have time for shopping The roles of men and women within society and depending upon that the products should be launched Estee Lauder has received customer complaints regarding the fact that new products are being tested on animals first. They have to look into this matter as it can pose serious issues with the customers. Technological factors More and more businesses are affected by technology. Technological factors affect the operations of the firm since technological changes serve to avoid obsolesce and to promote innovation of relevant techniques in the industry. Estee Lauder has rapid technological changes in its products, and these products can be accessed online via the internet. Some technological factors are: IT rapid growth Innovation Government spending on research New discoveries and developments R D expenditure Product life cycle Environmental Factors These factors are also known as the Natural factors. These factors help Estee Lauder in showing strategic doubts and their worth in the predicting and planning processes using environmental aspects. There have been emissions of harmful gases and fluorocarbons, which Estee Lauder must take care of as it is and environmental threat. Its increases the significance of the following factors: Shortage of raw material Increased pollution Increased governmental intervention Legal Factors Estee Lauder functions within a structure of Government regulations and legislations. These laws and regulations should be considered when running businesses: Labour laws and industrial relations Municipal licenses Formation Taxation Competition Copyright and patent laws Minimum wages laws and Employment law Demographic Factors These factors may also exist under the macro-environmental factors. Following factors must are considered with regard to the key Demographic trends by Estee Lauder: World population growth Changing household Geographic population shifts Better-educated, more white-collar workforce Increasing Diversity Changing age structure Population consists of generational groups. Distinct segments typically exist within these generational groups. 4.2 Porters Five Force Model This model evaluates a companys competitive position. Any business works to develop an edge over its rival firms. This model helps in the understanding of the industry context in which Estee Lauder operates. Below is a diagrammatical representation of the model. http://www.maxi-pedia.com/Five+Forces+model+by+Michael+Porter Barriers to entry This is low in the case of Estee Lauder as it has made its position pretty strong and hence new entrants will not pose a threat to it as it will be difficult for these to enter into the market as the barriers are pretty high. They also have good access to their distribution channels and the correct knowledge of the segments they are operating in. Substitutes This is also low in the case of Estee Lauder. Customers have built a customer loyalty. Estee Lauder also provides the best quality products whose performance is to the mark as is the name, therefore threat of substitutes will be low. Bargaining power of suppliers The suppliers would have a low bargaining power as Estee Lauder is a huge brand and the volume of goods required from the suppliers around the world is also huge. There would be very many suppliers willing to supply such a company, hence it is important for the suppliers to provide the company with what they require and something that is unique from its competitors. Bargaining power of buyers This is high as buyers can easily switch to other big brands as the number of these brands present in the market segment is high. However, due to customer loyalty to the brand, it does not face much of this as it provides its buyers with what they want and how they want it. Competitive Rivalry This is high in the case of Estee Lauder. Its major competitors are; Avon, LOreal, PG, Max Factor, Revlon, etc. Estee Lauder therefore needs to have constant innovation of its products so as to stay ahead of competition. There are various brands under the company, therefore, it is important that the range of price is good and they can differentiate their products well without customers facing high switching costs. Estee Lauder created the line designed for men in 1976. It was called skin supplies for men (Estee Lauder 2003a). Avon, Max Factor and Revlon did not have men lines. 4.3 SWOT analysis for Estee Lauder A SWOT analysis is important as a clear basis is provided to examine the performance of a business. It is also very important for the products a company offer, as it is essential in the branding and marketing of the company products. This model helps in the understanding of the firm and its surroundings. Internal Strengths Weaknesses Strong brand name Research and development focus Strong distribution network Robust revenue and profit growth sales Weak liquidity position Customer concentration Weak performance in a few markets External Opportunities Threats Demographic trends in the United States Cosmetics markets in emerging nations Growing riches- Rich getting wealthier Counterfeit products Intense competition Increasing regulations Strengths The brand name, Estee Lauder itself is a strength. The name is linked to quality and luxury. The company is also a global licensee for other big brands like; Tommy Hilfiger, Donna Karen, etc. Estee Lauder leads in each market segment in the industry as it develops new products, redesigns existing ones and identifies and considers consumer preferences. It has a large network of retail. This therefore increases the market penetration opportunities and creates closeness to target customers. It has a strong management strategic perspective, and is also having a great growth. It also has various innovations such as; offering shopping via the internet (it was the first major cosmetic firm to have offered shopping via the internet.) Weaknesses The company bargaining power could be lowered by it concentrating on a single biggest client. They also have a poor cost structure in some areas, hence a decline in the performance of sales in certain regions. The company could be exposed to the debt market due to low liquidity levels, and this could thus affect the company growth. It is the Family members that have most of the power over the company. The companys organisational structure is not easily distinguished. In America, there are particularly lower sales in the fragrance category. Opportunities Estee Lauder targets aged people and therefore makes products to suit these people. Its revenues could be boosted by having a strong and great presence in its segments, thus also increasing growth. The cosmetics markets are doing good in emerging markets like India and China, as there are many beauty contests that take place. This cosmetics market is growing due to younger and middle aged women that are being more style conscious. Estee Lauder is also well positioned in these emerging markets. There is also a demand in the luxury goods. More money is spent on these goods. Therefore, the needs of these wealthy people are also taken into consideration, and products made to meet their needs and wants. Threats Many fake products are being sold, thus affecting Estee Lauders sales. This can lead to the company losing its exclusivity of the brand. This could thus harm the image of the company. Customers may also be dissatisfied with these products as the fake product may harm them, thus the company would lose out on customers. Many big brands such as; Revlon, LOreal, would increase competition in the market. The government may also impose certain rules and regulations on the products saying that the product has high levels of chemicals which are harmful to people. This may thus lead to an increase in the cost of developing the products and also in the launching of the products. Chapter 5 Conclusion Businesses are different in many ways; therefore every organisation needs to have a business plan, which needs to be reviewed in order to keep it up to date. The plan at Estee Lauder is articulated by corporate leaders, who give the organisation direction, so as to avoid a strategic drift. They create a vision of a possible future that allows both the managers and others to see clearly the direction to take, building upon the companys current capacity and strength. To gain competitive edge and analyze the external environment, Estee Lauder could further use the Value chain, BCG growth model and scenario analysis for its strategic analysis. Recommended strategies that Estee Lauder could use are; Forward, backward, horizontal integration, product and market development, market penetration and more diversification. Estee Lauder took the approach of providing great customer service, great quality and staff ownership, hence making it different from the rest. References Advanced Diploma in Business Administration Corporate strategy Syllabus. Baily. P, Farmer. D, Jessop. D, Jones. D (2005). Purchasing Principles and Management. Pearson Education. FT Prentice Hall. Fleisher. C Bensoussan .B (2002). Strategic and competitive analysis: Methods and techniques for analysing business competition (Prentice Hall, 2002) Johnson and Scholes . Exploring Corporate Strategy (Prentice Hall, 1999) Richard H.(2002) Organizations. 8th Edition. India: Prentice Hall India. p.189 GLL Brochure and Guide book Web references http://www.auburn.edu/~boultwr/html/strategic_analysis_model.htm (accessed on 21th November 2010). http://dictionary.bnet.com/definition/Strategic+Analysis.html (accessed on 21th November 2010). http://www.maxi-pedia.com/Five+Forces+model+by+Michael+Porter(accessed on 21th November 2010). http://www.fragrancewholesale.com/somhisbacofe.html (accessed on 23th November 2010). http://hubpages.com/hub/Importance-of-Strategic-Management (accessed on 23th Novenber 2010) http://www.toponereport.com/why-you-need-a-swot-analysis/ (accessed on 23th November 2010). http://www.is4profit.com/business-advice/business-/swot-analysis.html?gclid=CNWztveJvaUCFUUe4QodhWttXw (accessed on 24th November 2010). http://www.freeonlineresearchpapers.com/estee-lauder-executive-summary (accessed on 24th November 2010). http://www.fragrancewholesale.com/somhisbacofe.html (accessed on 24th November 2010). http://www.elcompanies.com/the_company/executive_messages.php(accessed on 25th November 2010). http://www.netmba.com/strategy/pest/(accessed on 25th November 2010). http://www.slideshare.net/guest78d8ca/sm-case-jisha-remya2 (accessed on 25th November 2010).

Light Essays -- Literary Analysis, Alcott

Louisa May Alcott was said to be â€Å"the pioneer in the delineation of sprightly young-girl life, brim full of animal spirits, yet overflowing with a desire to be true and brave and helpful†(Delamar 150). As a classic, inspiring author, Alcott is best known for her novels concerning poverty, family struggles to overcome obstacles, and female independence. Alcott incorporated these ideas through her works in Eight Cousins and Little Women. Even though Rose in Louisa May Alcott’s Eight Cousins and the March sisters in Little Women are brought up in different types of socioeconomic environments, they share common traits and themes, such as moral lessons, feminist ideas, and coming of age. The character Rose in Eight Cousins and Laurie in Little Women are similar in terms of socioeconomic societies, unlike the March sisters in Little Women who struggle to support themselves during the Civil War. After becoming a recent orphan, Rose was put into the care of several unknown family members, wealthy Scottish descents from Boston, engaged in the China trade. As an heiress, she was expected by her six aunts to attend â€Å"a fashionable finishing school† (Alcott 43) and learn the proper etiquette of a young elite lady. Although Rose is only thirteen, she is treated like an adult who drinks coffee daily and dresses in womanly fashions such as corsets, high heels, veils, and bustles. These high expectations cause Rose a great deal of stress which leads to long-term illness. Unlike Rose, the March family struggles financially. At one point, the March’s were wealthy, until Mr. March lost his job and joined the war in order to provide for his family. This monetary loss caused a major set back to the family and negatively impacts the four daughters, ... ...en, she marries John Brooke, conforming to society’s expectation of women. While her aunts persuade her to marry into wealth, Meg independently makes the decision that love is more important than money, from experiences with high society. Through this experience, Meg becomes more independent and accepts herself as who she truly is and values what she has. Similarly, Amy succumbs to peer-pressure among her classmates. Trying to be like the other girls and popular, she goes against her morals and boldly endures the negative consequences of her action of encompassing pickled limes. Once quitting school, Amy discovers the power women have and becomes a feminist. She travels to Europe to accomplish her desire to be an artist, considered rare for women during the nineteenth century. Amy follows her dreams and becomes a more assertive and independent â€Å"little women†.

Magazines play in women’s lives Essay

The woman’s magazine came into existence in the late eighteenth and early nineteenth century (Margaret Beetham, 1996 pg 6). They were generally aimed at the upper and middle class ladies, as these were the only women who had spare leisure time and the disposable income to purchase luxuries such as weekly magazines. During 1949-74 there were two extremely dominant themes in women’s magazines. First there was the overwhelming star billing given to love and marriage- and the family. Second there was the heavy emphasis placed upon the Self, and the responsibility ethic laid upon every woman to be the self staring, self finishing producer of herself (Marjorie Ferguson 1983 pg 44). It is clear from the beginning that women’s magazines promoted a picture of a ‘perfect woman’, which still exists today. One could argue the continued success of women’s magazines is due to the development of the magazine as a commodity. They have also become a crucial site for the advertising and sale of other commodities, whether nightgowns or convenience foods (Margaret Beetham 1996 pg 2). Women’s magazines play a vital role in many reader’s lives. But do they wrongly portray a perfect woman? Many women struggle to maintain a perfect home, their children and a happy marriage. One could argue women’s magazines both add to this pressure, and act as a form of advice to women unable to cope with what is expected from them according to the media and gender stereotyping. In the early years of women’s magazines the emphasis was put upon providing entertainment and practical advice. In this case the magazine fulfilled a role of a reference text, which women could refer to for recipes and other advice. The entertainment factor meant the magazines were viewed as a bit of light relief for women with busy lives. Janice Winship portrayed the role of women’s magazines in the eyes of the existing culture extremely differently. Men do not have or need magazines for ‘A Man’s World’; it is their world, out there, beyond the shelves: the culture of the workplace, of politics and public life, the world of business, property and technology, there they are all ‘boys’ together. Women have no culture and world out there other than the one which is controlled and mediated by men (Janice Winship 1987 pg 6). In this respect women’s magazines provide an insight into the ‘Woman’s world. ‘ The ‘woman’s world’ which women’s magazines represent is created precisely because it does not exist outside their pages (Janice Winship 1987 pg 7). Therefore the role which magazines play in this respect is of high importance to women. It acts as an escape into ‘their own world’ which suggests why women’s magazines have been so popular in the past and continue to be as successful today. Marjorie Ferguson argued that women’s magazines collectively comprise a social institution which serves to foster and maintain a cult of femininity (Marjorie Ferguson 1983 pg 184). She puts forward a much more positive view of women’s magazines and feels that the magazines purely identify their target market and then aim to provide their readers with ‘encouragement and entertainment to do with the business of being a woman (Marjorie Ferguson 1983 pg 184). ‘ It is clear from the above that in the past when women had little rights the role of the women’s magazines had a great importance to women. It enabled them to have a world of their own almost, a world which was not purely occupied with males. In today’s society where women have equal rights to men (supposedly! ) the role of their magazine is not nearly as important in their lives. It does continue to provide the same features although there is a world out there not purely controlled by men, therefore the role of women’s magazines is slightly less important in the day to day activities of women. One could claim it acts as light relief although the images portrayed in these magazines can lead to this portrayal of the ‘perfect woman. ‘ In today’s society, it is difficult not to examine one’s body and feel a sense of discontent if it doesn’t mirror the lanky images one sees in not only fashion magazines, but also all areas of advertising (Annie Doig 1998). Women are increasingly faced with images of ‘the perfect woman. ‘ The portrayal of women in women’s magazines all follow the same pattern, they have a well-groomed appearance and a slim body image. Media such as television, movies, and magazines are considered to be among the most influential promoters of the thin standard, given their popularity and accessibility to the people (Anne Marlowe1998). As women’s magazines have a massive influence on women’s self-concept many women quickly become dissatisfied with their body even at an early age. Ironically the ideal of feminine beauty which is being promoted is impossible for the average woman to achieve. This level of unhappiness can lead to an eating disorder in an attempt to conform with the publicised ‘norms. ‘ Between 1970 and 1990, there was an overall increased emphasis on weight loss and body shape in the content of a popular women’s magazine (Anne Marlowe 1998). This concludes that the roles of women’s magazines changed from traditional and entertaining values into portraying women as consumers and directly targeting women’s own anxieties to make money. Interestingly there is evidence to suggest that eating disorders, especially anorexia and bulimia, are most prominently seen in white women (Molloy 1998). One could claim a high proportion of women’s magazines are aimed at white females. They are not directly discriminative but you rarely see a black cover girl with features on how to cope with African hair types for example. This example outlines the impact these magazines have upon women’s self-perception. Males are also less likely to suffer with an eating disorder. This can be directly linked with the fact that male magazines are primarily concerned with leisure, pleasure and activities, in contrast as discussed women’s magazines focus on beauty, dieting and domesticity. Women are under massive pressure to conform to these unrealistic pictures of beauty. That in turn results in many women in narcissistic absorption with oneself- with ones physical appearance (‘The image of femininity in women’s magazines’ 1998).

The Importance of Cultural Approaches to Negotiation

The Importance of Cultural Approaches to Negotiation Negotiation occurs when individuals with conflict of the interests get together to determine how they would allocate resources or work together in the future. The ideas of both parties need to be well presented in the negotiation. Both parties should end up with equally benefiting outcomes.Advertising We will write a custom essay sample on The Importance of Cultural Approaches to Negotiation specifically for you for only $16.05 $11/page Learn More Negotiation results in problem solving to a common problem between the parties involved. Contradicting issues arise due to different schools of thought and cultural backgrounds. This is the reason why negotiation needs expertise when handling it. Negotiations in business involve open communication, understanding the conflict and search for the solution by the involved parties. Different cultures approach negotiations differently and thus, utmost understanding is required (Hendon, Hendon Herbig, 1996).The main purp ose of this paper is to discuss the cultural approaches used in negotiations. It will explain five cultural approaches used by the Chinese and their effectiveness if applied in the United States of America. Different cultures approach negotiation differently. This is because of the differences in their traditions and beliefs. Negotiators’ cultural background is reflected during negotiation process through the way they think and are sensitivity to the issues. The approaches used in different cultures have their advantages and disadvantages. Therefore, it is necessary to understand the different cultural approaches to negotiations especially when dealing with foreigners. If this is not done it may lead to frustrations of the two parties and this is likely to bring enmity, which is not good for business investors (Hendon, Hendon Herbig, 1996). The Chinese culture is renowned for persistence and coherence. It is rooted in religio-philosophical traditions of Taoism, Buddhism, Con fucianism, Pantheistic and Animist beliefs. Confucianism, for example, is associated with the subtle and tacit but forceful social moral and behavioral code in China. Social harmony is another element of Chinese culture that gives a non-interventionist, outer directed and situation-accepting orientation. This allows the Chinese maintain harmony with their counterparts. Besides this, they place the negotiation on a wider context in understanding of the underlying principles. The Chinese also take responsibility for the decisions made and are less likely to result in overt conflicts during the negotiation.Advertising Looking for essay on communication strategies? Let's see if we can help you! Get your first paper with 15% OFF Learn More Their culture is also relationship oriented as it values relationships above everything else. Thus, the Chinese negotiators will take negotiation as a relationship building process. In this regard, they ensure that a good relati onship is maintained during and after the negotiation (Li Weldon, 2000). Their cultures require them to be implicit and indirect and this is reflected in their negotiation style. They are more sensitive and practice proper etiquette in their dealings. They are also governed by reciprocity and therefore, they expect concessions in return. In addition, they show patience in their negotiations and more likely to place a negotiation in a historical context. They deal with issues as a package rather than one issue at a time and they are comfortable with long-term negotiations. Another cultural factor is contingency propositions. This means that they display more caution and they are more assertive as well as open to the pursuit of self (Li Weldon, 2000). On the other hand, the objective of American negotiators is to arrive at legalistic contracts. They thrive in getting the details right and using all relationships to facilitate the achievement of unambiguous understandings. They focus on the short-term solution and they are result oriented. They prefer a competitive environment with the intent of solving problems and they expect reciprocity. The law binds them and they honor their contracts no matter the results of the outcome. The Americans negotiate expecting immediate results. They see delays as a sign of ineptitude and they deal with perceived insensitivity. Their tendency to getting straight to the point mostly leads to failures in negotiations (Hendon, Hendon Herbig, 1996). Therefore, there are distinct differences between the American cultural approach to negotiation and the Chinese cultural approach to negotiation. The Chinese approach is humanitarian and if applied in the United States, it is bound to bring about positive changes. However, its effectiveness will solely depend on how this culture is embraced. Most American investors have built their negotiation skills on western culture and it may be a challenge to adopt new changes. However, some of th e Chinese cultural approaches to negotiation are possible to be incorporated into the United States culture (Li Weldon, 2000).Advertising We will write a custom essay sample on The Importance of Cultural Approaches to Negotiation specifically for you for only $16.05 $11/page Learn More For example, the Chinese’s collective way of thinking will do well if it replaces the American’s individualistic way of thinking. This way, it is possible for an American negotiator to put himself in the shoes of another person and view the negotiation in a broader perspective. The Americans may see the sensitivity with which the Chinese handle negotiations as a weak point but if incorporated in the US culture, it is likely to help build long-term relationships following a negotiation (Lam, 2000). The Americans are always in haste in their business dealings. Adapting the formal long-term relationship building of the Chinese culture at the negotiation table may help them pay close attention to details of the issue and understand their counterparts. It is also possible to replace the impatient and aggressive tendency of the Americans with the more subdued patient spirit of the Chinese. The Americans are result oriented and they are likely to close businesses deal in their favor even if their counterparts get furious over it. This can also be overcome by the Chinese’s long-term perspective, which helps them have better deals and hence become better business investors (Lam, 2000). In conclusion, negotiation skills are shaped by negotiator’s culture. In order to avoid enmity when solving conflicts, the negotiators need to understand each other’s culture. Each culture has its pros and cons when approaching the negotiation table. Therefore, it is the role of the negotiators to learn and appreciate the other parties’ cultures. It is also necessary to incorporate the pros of different cultural approaches to be able to m aximize opportunities in international and national business (Hendon, Hendon Herbig, 1996). References Hendon, D., Hendon, R. Herbig, P. (1996). Cross-Cultural Business Negotiations. Connecticut: Greenwood Publishing Group.Advertising Looking for essay on communication strategies? Let's see if we can help you! Get your first paper with 15% OFF Learn More Lam, M. (2000). Working With Chinese Expatriates in Business Negotiations: Portraits, Issues, and Applications. Connecticut: Greenwood Publishing Group. Li, J., Tsui, A., Weldon, E. (2000). Management and Organizations in the Chinese Context. Hampshire: Palgrave Macmillan Publishers.

Malvolio Essay essays

Malvolio Essay essays In the play "Twelfth Night" the character, Malvolio, is an ill mannered steward. Although Malvolio is ill mannered I truly believe he was treated way to harshly be the others. Malvolio's departure also leaves a loose end in the plot which weakens the play. Even if Malvolio was ill mannered, he's treatment by the others was way to harsh. There is no reason for a person to suffer such treatment for being accused of being a "puritan" and so the characters pranks at his expense are more mean than their playfulness suggests. Wishing for Olivia's love and to be more than his current rank and his continuous disapproval of Sir Toby and Sir Andrew's drinking, earns him their hatred and quickly becomes their pawn in a complex romantic ruse. At first I thought the prank was funny and was just to have a little laugh. Sending a letter telling Malvolio that Olivia loves him and that if he wants to make her happy he should do certain foolish things such as wear yellow stockings is the kind of harmless prank we see often enough in our society. If the prank would of ended there it would of been just fine but since they want further and they locked him and tied up in a dark chamber for excuse saying he had gone mad. I don't believe anyone shoul d be locked in a chamber like that even less when they didn't do anything wrong and even worst they accused him of being mad. Malvolio doesn't deserve none of this all his done was be pretty boring and maybe a bit ill mannered which I don't think is all that bad, and they could of at least tried to talk to him about it if it bothered them so much. At the end, Malvolio is released and he leaves threatening to have revenge on the whole pack of them. I don't think he overreacted because I probably would of done something like that. This leaves a loose and in the plot because we don't know what will happen with him, he might just leave and never come back or not leave at all but ...

What is CRM Essay Example | Topics and Well Written Essays - 250 words

What is CRM - Essay Example In addition, a well-managed customer relations system provides the corporate management with the important data about the customer so that the organization can move forward. Indeed, such tools as email organizers and helpdesk software can help in the management of customers since customers are the nerve center of any corporate system. Drawing from my own personal and professional experiences, I can categorically give the MacDonald’s as a good example where customer relations manager has worked well over the years. In this business, the management always engages the customers through various marketing strategies before receiving frequent feedbacks to improve quality. On the other hand, several small and medium scale companies especially those run by one person usually lack the department of customer relations management thereby having some challenges in the effective interacting with customers. For instance, some local manufacturing companies may never advertise their products or services well hence losing many customers or experiencing a fall in profits. This is majorly because there is no institution put in place to address the welfare of the customers. Therefore, customer relations management is an instrumental part of any corporation and it would only be wise in all companies employ it in their manageme nt

African immigrants living in the U.S Essay Example | Topics and Well Written Essays - 1000 words

African immigrants living in the U.S - Essay Example They are looked down as colored people, who are inferior. Black students in schools suffer prejudice from the teachers and other students. Even after centuries, this racism and discrimination based on color can still be seen occasionally. However, situation has improved for the Africans. Despite racism, which exists even now, Africans are accepted in almost every field of study and professional work. Many Africans have become successful individuals who are viewed as role models for even the Americans. Africans have excelled in various fields like sports, politics and films. Here are three examples of African immigrants in America and their life experiences. When talking about the African immigrants in America, Barrack Obama is the name first to be mentioned. He is the first black President of America, which is reason enough for the Africans to be proud. Obama was born in Hawaii. The Punahou Academy, where he graduated with honors in 1979, is the place where he was introduced to racism. He success came after a lot of hard work put in by him. Even during his campaign before the elections, there occurred incidents of racial discrimination in various parts of America. From California to Maine, many types of crimes were reported, including threats of physical injury to Obama. Nooses were hung with messages, ‘Assassinate Obama.’ Despite all these incidents, Obama got elected as the President of America, which rewrote the American political history. (Washington). Obama, grew up mostly in America why his Americanized ways are justified. Still, he says, he is proud of his culture and tradition. The second example is of Toni Morrison, who was the first African American woman to get the nobel prize for literature in the year 1993. Her novels dealt with the injustices inflicted on African women in America, their sufferings and the cultural identity which the Africans must

FirstGroup plc Essay Example | Topics and Well Written Essays - 1000 words

FirstGroup plc - Essay Example As of 2009, the group earned the annualized net profit of around 6 billion pounds, which is a growth of around 31.4% from what the company earned last year. Similarly, this group has remained unaffected by current global economic backdrop, which is an amazing achievement by the company. In the future, the group also wants to maintain its market leader position and wants to expand its operation to the global market. The company wants to develop a new business plan which should not in any way ignore the aspiration of stakeholders. Stakeholders can be any group or an individual that has a stake in the organization's performance. In simple words, any one within or outside the organization who is affected by the decision taken by the business is known as stakeholder. First Group's stakeholders are its shareholders, employees, government, customers and its board of directors. According to Richard Daft, shareholders are those people who own the business and have invested the money in the business. So they would like the business to make decisions which are going to increase its profitability and lead to rapid growth of the business. Similarly, First Group's decisions are also going to affect its employees, in some way or the other. First Group PLC's decision to downsize can result in loss of job for some of these employees. First Group PLC's working policies and pay-rate is another factor that is goi ng to affect the employees. Government might be interest in the decision taken by First Group PLC because if it earns good profit, it will result in revenue for the government in the form of taxes. Similarly, government will want First Group PLC to flourish not only because it will result in revenue collection for the government, but also because it will provide employment opportunities in the economy. Customer will affected by the pricing decisions of First Group PLC. Board of Director will be interested in growth decision of the business because their salaries may be dependent on the size of the business. So they would like the owners to plough back earned profit back into the business for the purpose of expansion and this could lead to conflict of interest between various groups of Stakeholders. (Daft, 1997) Business aim is the future-vision of the business, which can be anything that the business wants to achieve in the future or the reason behind its existence. The major aim of First Group PLC is the transforming the way people travel and changing their perception about the public transport by providing people with safety and luxury and in doing so becoming the leading company of the world. In general terms, Business objective is a business strategic position that it is trying to achieve through its activities and policies. If we look at the business objective of First Group plc, we can say that it is aiming toward higher market share by offering distinct services like safety travel and other features which are not present in conventional transport companies. Another business objective of First Group PLC is rapid growth and in doing so, it is increasing the value of investments of its shareholder by increasing the market-price of the company's stock. Many businesses carry out SWOT analysis to focus on the internal strengths and

Womens Rights Essay Introduction Essay Example for Free

Womens Rights Essay Introduction Essay Throughout life, Women have been experiencing a kind of situation where they do not receive equal rights as men. It is a spread of nationalism and it brings awareness to several of people. A majority group of women from different countries, races, cultures and languages speak of situations where they have been abused, threatened, victimized, mistreated and judged based on their appearance and capabilities. In spite that it is an issue, women perform their behavior in a different kind manner from fear and the decisions they make will change their life drastically. This is a form of crime where a woman faces violence that they do not deserve, whether it is in public or in a private context. There is a huge difference between the treatments both men and women receive. The fact that they are both different genders, these difference include their privilege to vote, their power of their political, their figure in what they are as an individual and their social engagement. It has become a huge impact in today’s society and from the past years, considering, that it has changed the world’s views and aspects towards women. However, women fight for their equal rights and their self determination as a mother and as an individual woman. During their movement, it has impacted the society and their hard work has finally paid off it includes their suffrage, movements and their discrimination which now Women can do anything. The issue of women’s rights has become a widespread. Over the eighteen hundreds, women from different countries around the world such as China, Afghanistan, Brazil, India, the U.  S and plenty of more countries, have had a huge impact towards a women, and until now it still has. Millions of women in every society struggled to strive for their equal rights in their country and their roles which would benefit them to redefine their lives. It involves their education and their access to political. In many cases women faces obstacles pertaining about â€Å"pregnancy, abortion, childbirth, HIV, reproductive tract infections and AIDS†, this is considered sex slavery. In this situation, it brings a daunting decision for a woman to face and overcome these obstacles, considering the fact that it may risk their lives or their health, internally and emotionally. Although, women’s fight for themselves, to gain respect and their freedom from this abusive sexual behavior to regain their dignity and justice. For example, Susan B. Anthony is one of the most well known person that supported Women’s Rights, regarding how she stood up for herself and for the entire group of women that is facing this kind of crisis, which she faced at the Declaration of Rights in July 1876. Susan quotes that We ask justice, we ask equality, we ask that all the civil and political rights that belong to citizens of the United States, be guaranteed to us and our daughter’s forever. † She was the leader of the union where she gathered a majority group of women to fight for what they believed was right! It included blacks and any sort of races. In contrast, Women were treated as if they were toy machines that obeyed their husband’s every desire. Basically, they were known as an image of a housewife. All they ever did was to cook, take care of their child including their family and did all the house chores, thus, if they were bored their hobby included sewing, their husbands were in control of their wages and lives. During that century, no one took an advice from women nor listened to what they had to say, concerning the fact that it was more than 15 countries all over the world. Women were looked down upon in the modern world; men had so much power against women. They believed that women are weak simply because of their appearance and their judgment about their capabilities, which they also believed that they are an easy target to rape. This situation that is occurring revolved around the world, how the treatment, misuse and abusive manner happen every day in a women’s life. The fact that men have a greater power; they abused this power to mistreat their wife or individual women, due to their different genders. Especially, how their husbands were given the right to beat their wives when they were angry at them also they had the privilege to lock them in a basement or wherever. For instance, during the 1960’s some housewives had the opportunity to vote and women did not get equal pay as men did when they worked. In addition, men receive greater opportunities than women, compared to women, they receive fewer opportunities. Therefore, women fought for themselves to rebel against their oppression, because of this controversial act. A majority group of women formed together to end this crisis, that they called their group â€Å"The National Union of Women’s Suffrage Societies† (NUWSS) which all began in the year of 1869 in  New York. A majority group of women went on protest to fight their beliefs as an individual for their equal rights. One of the situations they fought included their right to vote. It gave an illustration of the comparison to blacks and the rights of women. During the 1870’s, blacks were granted to vote while women were not, considering that women had to stay home to do the house chores while their husband went away and voted even if they weren’t interested in this. One of the Women that stood up for their gender and fought for this was, Elizabeth Cady Stanton she was the president of this, during the time of day along with Susan B. Anthony. As for every other woman, they all had their own beliefs in this situation; some were okay with this while some were not. Women’s that were involved and known as a suffragist, marched holding bans pertaining about their rights uphill and downhill they encouraged every other people to join them. In 1920 finally their hard work finally paid off, women were granted to vote however their privilege to work outside and their desires to get a higher education were not granted. Nevertheless, a movement in 1963, The National Organization of Women was formed by a group of women under the creed â€Å"to take action to bring women into full participation in the mainstream of American society now, exercising all privileges and responsibilities thereof in truly equal partnership with men†. This movement is a group of women who protested in what they believed was right for themselves. In recent years, their main focus in what they were doing was to receive equal payment like men, war protest for their rights. It included the same rights they wanted to obtain like how men were treated also how they in general should be treated like. They demanded equal rights such as the same job opportunities that will be opened up for them; political structure, social security and education should be granted. Several of Women demanded the rights of health services and the education they should receive. They opposed this through regulation and legislation amendment. An example, how women can do the same jobs as men is when men were assassinated in World War II. Women took over their jobs in a good term. This illustrates how women can be proven that their capabilities shouldn’t be judged. Unfortunately, when some of the men came back women were back in their old self, doing what they normally do.

Thomas Batemans Ten Years Diggings :: Archaeology Archaeological Essays

Thomas Bateman's Ten Years' Diggings Thomas Bateman at Calver Low, Derbyshire in 1860 Having been informed, on the 30th of August, that some skeletons had been discovered the day before, by men baring the rock preparatory to quarrying it, at the verge of the cliff overlooking the limekilns at Calver Low, I immediately went to the place and found that there had been five skeletons buried in a line side by side, a few feet apart, in graves sunk down to the rock which is there about two feet below the turf. The bodies were all extended at length with the heads to the west, so as not merely to admit of the corpses facing the east, as is the Christian custom of burial yet observed, but in this case also to face the village, and the pleasant valley extending towards Baslow--either motive may have prompted the arrangement, as there is reason to believe the interments to be of the Anglo-Saxon period, although it was suggested at the time, in one of the local papers, that they were remains of some who perished during the ravages of the plague at Eyam in 1666. In returning to the narrative, it will be best to describe the several skeletons, numbering from the north, premising that the legs of all had been cut away, owing to their being so near the border of a cliff, which descends for a considerable distance almost perpendicularly, having long been quarried for lime burning. 1.-A young person with very slender bones, the femur 17 1/2 inches long, undisturbed with the exception of the skull, which had been broken and robbed of the teeth previous to our visit; a small bit of coarse red pottery was picked up amongst the earth near the bones. 2.-Removed before our arrival, but from the few bones preserved, it appears that the person was older than the first, although the femur measures 16 1/2 inches only-the skull thin, a good deal decayed and very imperfect. 3.-Removed-the skull very perfect when found, since despoiled of the whole of the facial bones. The calvarium and lower jaw have been recovered. The former presents, when viewed from above, an oval outline with a very full occipital protuberance; the latter is well formed, and the state of the teeth indicates an early adult age. Imperfection in the thigh bones prevents measurement, they do not however appear to have been very long.

How Do “an Unearthly Child” and “Rose” Introduce the Doctor Who Concept Essay

Doctor Who was designed by Sydney Newman, the director of the BBC in 1963, who was faced with a dilemma. He was to produce a program for the family audience, which could be played between a sports programme, Grandstand, and a teen pop music programme, Jukebox Jury. Newman wanted the programme to entertain and educate people at the same time, in the ways of science and history. Newman, himself an adamant science-fiction fan, came up with the idea of a man, whom the people know little of, who travels around the cosmos in his 1960’s blue police box, his TARDIS. However, he needed some way to get the information from the Doctor to the public. Thus he created the companion, a normal person who accompanies the Doctor on his travels. He would introduce them in the first episodes, such as â€Å"Rose† and â€Å"An Unearthly Child†. 60’s audiences needed a programme that was not only entertaining, but also educational, since the whole family was to watch it. It also had to be appropriate for children to watch. Many families complained that the show was too frightening and gory. In fact, interest declined greatly if the Daleks did not feature in an episode. However, towards the late 1980s, interest bottomed out completely. The director of the programme at the time decided to take it off air. In 2005, we wanted shows that could make us ask questions, gave us an adrenaline rush or related to real life. Our expectations of television shows, especially in science-fiction and film, have risen with the new technology and special effects that can be used in a programme or film. Therefore, â€Å"Rose† uses special effects One of the show’s producer’s commented that she thought that the show may be too gory or frightening for the younger generation. The theme music was also a cause of complaint, as one mother said, â€Å"The theme music alone frightens my son†. A report showed that 3% of a surveyed audience found the show unsuitable for â€Å"family viewing†, because of the violent and frightening content. The show Doctor Who was a programme designed to educate families about space, science and history. However, nowadays, a typical family would not watch this together unless most or all of the children were teenage or grown up. We expect that a science-fiction programme should be dynamic, violent and exciting, because we want to have something to be scared of. It has, in recent times, leant over to the special effects and entertainment side of programmes in general, we do not expect a science-fiction programme to be educational as well as entertaining, and we feel that we only need documentaries for educating people. Doctor Who has merely become a source of entertainment. Rose, in â€Å"Rose†, is a blonde savvy East Londoner, speaks with a typical East-London accent and is a tough, here-and-now girl. Susan, in â€Å"An Unearthly Child† is a strange girl, seems to be the age of a secondary school girl, but with a much higher IQ and much more intelligent. We need the companions to ask questions, to help the public learn about the Doctor. There have always been no more than 3 companions at one time who travel with the Doctor. In â€Å"An Unearthly Child†, the first aired episode of Doctor Who, the Doctor traps 2 teachers in the TARDIS and takes them to the planet of the Daleks with his â€Å"grand-daughter†, Susan. Susan is around 16 years old. She seems to be the perfect student, according to the conversation which science teacher, Ian, who is worried that she may be too intelligent, and who is worried about his own intelligence has with Barbara, Susan’s history teacher, who is worried about her home life. The conversation is mixed with flashbacks of Susan in class, showing a more superior knowledge than her classmates. She has a high breathy voice, as was expected in actresses in the 1960s, and a 60s-style haircut, although it is very severely cut. These are the first clues that Susan is truly and â€Å"unearthly child†. When Barbara voices her worries, we are told that Susan has explained that she lives at a certain address. However, when Barbara visits to drop off a book that Susan has requested, there seems to be no legitimate address; it is a dump site, and when Barbara asks about Susan’s grandfather, Susan says that he prefers not to see people, although she mentions that he is a doctor. This plants the first seeds of doubt in the viewers’ minds, because although the flashbacks were strange, they could have just been referring to Susan as an overly intelligent child who doesn’t quite fit in with school life. We think that surely such an intelligent girl cannot live in a dump with only her grandfather. It also brings the viewers to worries such as, Is the grandfather a criminal, hiding away like that? and Is Susan really safe, living with such an old man?. We begin to think with the history teacher. When the teachers decide to go see Susan in a classroom, we have already learnt many of her qualities. The scene cuts to a shot of Susan in a classroom by herself. She is holding a small handheld music device to her ear and she is dancing to it. However, her dancing is not the typical 1960s dancing you would expect – it is very smooth and flowing, not something the audiences would expect from a teenager in 1963. The dancing makes her seem as if she has never heard the music before. This is another sign to show she is not really â€Å"from this world†. When the teachers ask her whether she would like a lift home (for it is dark), she declines the offer, saying that she likes the dark, â€Å"it’s mysterious†. She is also lent a book by Barbara, which appears to be one she has asked for. It is about the French Revolution. When scene ends, the shot is of Susan sitting on the table, holding the book and saying, â€Å"That’s not right! †. This almost seems as if she knows better, that she may have been there. This is the first proper hint of the fact that Susan is a time traveller. The previous hints may have shown that Susan was an odd child, that she had an active imagination. In â€Å"Rose†, we are introduced to Rose when she is finishing her shift at a department store. This shows that she is short of money, and implies that she did not receive a good education, because of the simple idea that uneducated people get jobs in Boots and Tescos. We cut to several shots from different angles within the space of a few seconds, as if to show the hectic speed that her life is played out at. This effect has been used because today, we are all familiar with Music has always played a key feature in television programmes, especially in dynamic and exciting shows like Doctor Who. For example, in â€Å"An Unearthly Child†, not much music is played, because much of the programme is conversation. The music that was played was spooky music, designed to scare the listener. It was mostly orchestrated, although some was edited with the â€Å"latest† 1960s equipment and technology. If the modern audience heard it today, they would think it is old-fashioned and outdated, because the music we hear today has a stronger beat and is we use more electronics to edit it. The props used in both â€Å"Rose† and â€Å"An Unearthly Child† have been synonymous to their times. The props used in the school scene of â€Å"An Unearthly Child† are only normal school desks and chairs. In the dump scene, outside the TARDIS, the dump is filled with typical things you would expect to find in a dump then. These props were well within budget, and because there were no stunts involving those scenes, the producers did not have to continuously pay money to have replacements built. This therefore, was cost effective. However, in â€Å"Rose†, to get the shots right when the department store blows up, the BBC had to pay for various things including safety screens for the cameras, insurance if the pyrotechnics went wrong, explosives and models for repeated shots. This however, was not too much of a problem, as the more modern episode had a bigger budget to account for the modern audience’s tastes – action, adrenaline, mystery and adventure. The camera shots also had to be cost effective, meaning that the ways in which both episodes were filmed both had to be appropriate and as accurate as possible. In â€Å"An Unearthly Child†, people were not used to people getting hurt on screen or otherwise. The budget and the technology could not stretch to the limits that we possibly might expect today. For example, the only major â€Å"stunt† scene is when the TARDIS starts up and Ian falls over. This effect was achieved by shaking the camera about while the actors fell about on set. This effect is laughable when watched today, but the 1960’s audience will have been filled with concern. Nowadays, the effect is achieved with a moving floor and a shaking camera. The shots in â€Å"An Unearthly Child† were produced by a camera which could not be zoomed in. This meant that between close-ups, the camera had to be moved. This was obviously time-consuming. The shot where the camera is moving around the TARDIS is achieved by placing the camera on a moving platform on rails or wheels. This is then moved while the camera is filming. Nowadays, we can pre-set the movements of the camera with a computer. In â€Å"Rose†, many computer generated effects were used to bring a sense of something that could not be created by man. For example, the Nestene Consciousness was a CGI effect. The effect had to be backed up by sound. The sounds that were needed were computer generated also, because the effect could not be achieved through instrumental music. . The actor Christopher Eccleston actually had to talk to a blank area on the ground while filming. Today the effects have moved on even more, and we can simply use greenscreen to solve the problem. The older episode, â€Å"An Unearthly Child† obviously could not have achieved these effects, as the technology to design them had not been created yet. As a viewer, I prefer the episode â€Å"Rose†, because the effects used in it created a sense of what the modern viewer wants – action, adrenaline, mystery and adventure. It is also longer, providing more entertainment for a longer period of time. This meant that the producer could cram a lot of information and adventure into one episode. The plot is more intriguing because the effects can be created by computer and other technology, not just physical objects.